Al’Ard Palestinian Agri-Products Ltd. is an innovative and dynamic rapidly growing company founded on the principles of social investment in Palestine in 2008 to bring awareness to the exquisite Palestinian Agri-Products to the world, focusing on developing, producing, and distributing of premium Palestinian products covering premium, extra ordinary, and organic & fair trade high quality extra virgin olive oil, Zaatar (thyme), dried sage, dates, and olive oil soap bars and liquid.
As a member of the International Fair Trade Association, Al’ard primary objectives lie with the welfare of the producing communities. We work closely with farmers and small producers, and provide them with the tools and training they need to produce high quality premium products. Al’Ard also work and support farmers’ cooperatives in the villages of Till and Sabastya, and our support to these cooperatives and producers is intensifying as the company expands and it’s sales increase.
Al’Ard is committed to provide a luxurious quality of products and services that caters for the new emerging standards of modern lifestyle, with a keen emphasis to develop Palestine’s natural resources.
Al’Ard is the first company in the world to obtain the ISO 22000 for bottling olive oil, proving our excellence in producing and bottling of olive oil.
Al-Ard company for Palestinian agricultural products got the primary licence for fair trade. Thus, it is the first company within the Palestinian private sector to join the fair trade network. This is considered one of the most important achievements reached. The company buys agricultural products from farmers for a price fair to them. In addition to this, the company applies the requirements of social accountability and makes sure its importers (main materials as olive oil) are committed to fair trade requirements, part of its network, and have its certificates. Besides, the company assures they prove they are friendly environment( environmentally friendly) and so they do have plans or procedures mechanisms to reduce pollution. The company worked to get the referred to this certificate for the following reasons:
1. Support farmers and achieve the vision and mission of the company through increasing farmers loyalty to their lands.
2. Reflect a good image of the Palestinian products through using appropriate marketing methods and get involved in international competition.
3. Market the company's products through fair trade network.
4. Meet customers' needs in target countries.
Al’Ard olive oil is a certified organic product. Al’Ard olive oil is organically produced, and it comes directly from farmers to Al’Ard facility where it’s stored and bottled under strict supervision.